The property market is always evolving, and as an estate agent, you’re constantly looking for ways to offer more value to your clients and expand your services. Town and Country Property Auctions provides a unique opportunity for estate agents to enhance their business by partnering with us.

Our Partner Agent programme allows you to offer property auctions as an additional service, opening up new revenue streams and helping you serve a wider range of clients.

In this blog, we’ll walk you through the benefits of becoming a partner agent, what the process involves, and how our collaboration can help you grow your business in today’s competitive property market.

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Why Become a Partner Agent?

Becoming a Partner Agent with Town and Country Property Auctions offers several advantages that can help you stay ahead of the competition, reach new clients, and increase your income. Here are just a few reasons why property auctions can be a game-changer for your business:

1. Additional Revenue Stream

By partnering with us, you can earn commission on every successful auction sale. Property auctions have the potential to bring in a diverse range of buyers and sellers, from homeowners looking for a fast sale to property investors and developers looking for their next project. Offering auction services allows you to diversify your revenue streams and earn commission on both traditional property sales and auction sales.

2. Access to our Buyers

Auctions attract a wide variety of buyers, including investors, developers, first-time buyers, and even those looking for unique properties or distressed sales. By partnering with Town and Country Property Auctions, you gain access to our established network of serious buyers actively seeking auction properties.

As a Partner Agent, you can introduce your clients to an entirely new buyer pool, broadening your reach and potentially selling properties faster and at higher prices due to increased competition in the auction environment.

3. Additional Service Offering

Offering auction services is a great way to differentiate yourself from other agents. Auctions are especially appealing for clients who need a fast sale, have properties in need of renovation, or want a straightforward, transparent selling process. By adding auctions to your service offering, you position yourself as a full-service agent capable of catering to a wider range of client needs—whether it’s a quick sale, property development, or investment opportunities.

4. Faster Property Sales

Auction sales are typically completed much faster than traditional sales. Once a property has been sold at auction, the buyer is committed to completing the sale within 28 days, which means less waiting around for a buyer to secure financing or for long chains to fall into place. For your clients who are looking for speed and certainty in the sales process, auctions can be an attractive alternative to traditional methods.

5. A Trusted Partner in Auctions

At Town and Country Property Auctions, we provide full support to our partner agents every step of the way. From initial listing to the hammer falling, we ensure the entire auction process runs smoothly. As an established auction house with a solid reputation, partnering with us gives you and your clients the reassurance of working with a trusted and professional team.

Town & Country Property Auctions have been the perfect partnership for our business. Their team in South Wales are professional, knowledgeable & easy to work with. They are always on hand to offer advice and will go above and beyond to ensure sales are secure and our customer’s expectations are exceeded. To date we have a 100% success rate in selling our properties through T+C Property Auctions.

Cardigan Bay Properties

What’s Involved in Becoming a Partner Agent?

Becoming a Partner Agent with Town and Country Property Auctions is a straightforward process. Here’s a step-by-step look at how you can get started:

Step 1: Complete the Partner Agent Application

Start by completing our straightforward online form, where you’ll provide some basic information about your agency. Once submitted, our team will reach out to discuss how our partnership can best support your goals—and we’ll gladly arrange a meeting if you’d like.

Step 2: Receive Training and Support

Once you’re a Partner Agent, you’ll receive comprehensive training on promoting auction sales—from understanding the process to confidently presenting it to buyers and sellers. If needed, we can provide dual-branded marketing materials and other resources to help you maintain a consistent message within your own brand.

Step 3: Start Introducing Auction Services to Your Clients

After training, you’ll be ready to start introducing auction services to your clients. Whether they’re looking to sell quickly or find unique investment opportunities, you can offer them the benefits of auctions and guide them through the process with the help of our expert team.

Step 4: Earn Commission on Auction Sales

As you successfully introduce properties to auction, we will manage the listing from instruction to completion and you’ll earn commission on each successful sale. This commission is competitive and gives you the opportunity to build a profitable revenue stream by offering auction services alongside traditional property sales.

Step 5: Ongoing Support and Partnership

We believe in building long-term relationships with our Partner Agents. As part of our partnership, you’ll receive ongoing support from our team to ensure your success. We’ll keep you updated on upcoming auctions, help with marketing, and provide advice when needed. You’ll never feel alone in the process—Town and Country Property Auctions will be with you every step of the way.

We’re delighted to partner with Town & Country Property Auctions. Their South Wales team is professional, knowledgeable, and a pleasure to work with, making the process smooth and stress-free.

Their unwavering support and expert advice ensure secure sales while exceeding customer expectations. They consistently go above and beyond.

Fresh Estate Agent

The Benefits of Partnering with Town and Country Property Auctions

• Marketing and Advertising Support: We understand how important it is to maintain consistency with your brand. That’s why we offer dual-branded marketing and advertising support—ensuring all materials reflect both our service and your company’s identity.
• Dedicated Account Manager: You’ll have a direct line of contact with a dedicated account manager who can assist with any questions or concerns you have throughout the auction process.
• No Upfront Costs: Partnering with Town and Country Property Auctions comes with no upfront costs. You can start offering auction services to your clients without any financial investment, making it a low-risk opportunity to add value to your business.
• Expert Knowledge and Advice: Our experienced auction team is available to offer expert guidance on property valuations, auction strategies, and how to present properties to the auction market. We’ll ensure you and your clients are fully informed throughout the process.
• Boosted Reputation: Aligning yourself with a trusted, reputable auction house enhances your credibility. Your clients will appreciate the transparency, speed, and efficiency that come with auction sales, making your agency stand out in the competitive property market.

Get Started Today!

If you’re looking for a way to expand your services, increase your earning potential, and offer your clients even more value, becoming a Partner Agent with Town and Country Property Auctions is the perfect solution.

By partnering with us, you’ll be able to offer auction sales as an additional service, giving you access to a wide pool of buyers and sellers and an opportunity to build new revenue streams for your business. It’s a simple, low-risk opportunity that could yield high rewards.

To get started, visit our Become a Partner Agent page and complete the application form. We look forward to partnering with you and helping your agency grow!

• Author: Lloyd Marsden
• Categories: Partners